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CS61: STRATEGIC MANAGEMENT

Description

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GENERAL OBJECTIVE

This paper is intended to equip the candidate with the knowledge, skills and attitudes that will enable him/her to effectively undertake strategic management responsibilities in an organisation.

LEARNING OUTCOMES

A candidate who passes this paper should be able to;

Explain the concepts of strategy, strategic management and strategic management process

Analyse an organisation’s environment and its impact on strategic decisions

Develop and implement a strategic plan

Demonstrate an ability for critical and strategic thinking

Effectively react to and incorporate emerging issues in strategic Management

What Will I Learn?

  • Concepts of strategy, strategic management and strategic management process
  • Organisation’s environment and its impact on strategic decisions
  • Developing and implementing a strategic plan
  • Critical and strategic thinking
  • Emerging issues in strategic Management

Topics for this course

75 Lessons65h

CONCEPT OF STRATEGY AND STRATEGIC MANAGEMENT?

- Meaning ,essence, nature and scope of strategy - Characteristics and importance of strategy - Mintzberg’s 5p’s of strategy - Levels/hierarchy of strategy - Criteria for effective strategy - Strategic decisions - Strategic management; - Meaning, key terms, aspects and tasks - Management versus strategic management - Scope of strategic management - Components of strategic management - Strategists – their roles and levels
Meaning ,essence, nature and scope of strategy
Characteristics and importance of strategy
Mintzberg’s 5p’s of strategy
Levels/hierarchy of strategy
Criteria for effective strategy
Strategic decisions
Strategic management; – Meaning, key terms, aspects and tasks
Management versus strategic management
Scope of strategic management
Components of strategic management
Strategists – their roles and levels

STRATEGIC MANAGEMENT PROCESS?

- Key terms in strategic management - The nature and value of strategic management - Steps in the strategic management process - Benefits of strategic management - Limitations of strategic management

EXTERNAL ANALYSIS?

- The concept and characteristics of environment - Purpose of environmental analysis - Meaning and components of the external environment - Micro environmental analysis - Macro environmental analysis

STRATEGIC MANAGEMENT TOOLS AND TECHNIQUES?

- SWOT analysis - Gap analysis - PESTEL - Porter’s five forces model - Strategic groups - Strengths, opportunities, aspirations and results (SOAR) - BCG matrix - Balances scorecard

INTERNAL ANALYSIS?

- Meaning and components of the internal environment - Significance of internal analysis - Competitive advantage - Value chain - Value system - Core competency

STRATEGY FORMULATION/STRATEGY PLANNING?

- Meaning of strategy formulation/strategic planning - Types of strategy - Organisational vision and mission - Organisational goals and objectives - Steps in strategy formulation - Development of corporate strategy and business strategy - Development of functional strategies - Strategic options - Strategy formulation constraints - Competitive advantage

STRATEGY IMPLEMENTATION?

- What strategy implementation involves - The relation between implementation and formulation of strategy - Plans, programs and budgets - Steps for effective strategy implementation - Resource allocation

MONITORING AND EVALUATION OF STRATEGY?

- Purpose and role of strategic monitoring and evaluation - Process of strategic monitoring and evaluation - Tools of strategic monitoring and evaluation - Role of management information systems - Performance indicators - Features of good strategic monitoring and evaluation systems - Review and feedback - Continuous improvement

MANAGEMENT OF STRATEGIC CHANGE?

- Levels at which change occurs - Major types of strategic change –reengineering, restructuring and innovation - Stages in the strategic change process - Strategic leadership - Managing organisation power and politics - Business excellence model - Learning organisation - Lean management and benchmarking

GLOBAL STRATEGIC MANAGEMENT?

- Theoretical foundations of global strategic management - International business environment crafting a global strategy - Internationalisation of business - Foreign market selection - Foreign market entry and operations strategy - Globalisation of business - Multinational corporations (MNC’s )

CASE STUDIES ON STRATEGIC MANAGEMENT?

Case studies on strategic management

EMERGING ISSUES AND TRENDS?

Emerging issues and trends

About the instructors

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114 Courses

0 students

GlobopointConsultantsLtd

e-Learning Training and Consultation

 

Globopoint Consultants Limited is a fully registered Research, Training, and Consultancy firm based in Mombasa Kenya serving the entire East African region and beyond. The company is geared towards building professionals, entrepreneurs, growing businesses, and fostering sustainable economic development.

Globopoint Learning center is a fully accredited institution run by Globopoint Consultants Limited to specifically nurture modern-day professionals in the business field in an easy, practical, and convenient way.

4.67 (6 ratings)

144 Courses

1409 students

Free

Material Includes

  • Regularly updated online notes
  • Handouts
  • Zoom sessions
  • Video Clips & Recordings
  • KASNEB Past Papers Questions and Answers
  • Case Studies

Requirements

  • PASS in PART 2 or Section 5

Target Audience

  • CS Section 6 Students
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