1. Program Overview

This program is designed to equip professionals with the skills to leverage data analytics in shaping business strategy. Participants will explore frameworks for integrating data into strategic planning, performance tracking, and decision-making processes to drive competitive advantage, innovation, and operational excellence.

2. Training Objectives

By the end of the program, trainees will be able to:

• Understand the role of data in strategic management
• Formulate and align strategy with data insights
• Apply analytics tools to evaluate markets, risks, and opportunities
• Translate business goals into data-driven action plans
• Drive organizational alignment through performance indicators

3. Target Trainees

This training targets:

• Strategy and planning officers
• Data analysts and BI professionals
• Operations and performance managers
• Project and program managers
• Senior management and decision-makers

4. Main Discussion Items / Modules

• Module 1: Fundamentals of Strategic Thinking in the Digital Era
• Evolution of business strategy
• Why data matters in modern strategy
• The strategy execution gap
• Module 2: Strategic Data Analysis
• Types and sources of strategic data
• Market, competitor, and internal analytics
• Using dashboards and KPIs in strategic reviews
• Module 3: Strategy Development Frameworks
• SWOT, PESTEL, Porter’s Five Forces — enhanced with data inputs
• Scenario planning and forecasting using analytics
• Linking strategy to operations and budgeting
• Module 4: Data-Driven Decision-Making Models
• Decision trees and sensitivity analysis
• Evidence-based prioritization
• Building executive reports and business cases
• Module 5: From Data to Action
• Creating a strategy map and balanced scorecard
• Aligning data insights with performance management
• Embedding analytics in strategic reviews
• Note: Additional modules on AI integration, digital transformation enablers, and stakeholder engagement in strategy execution are also part of the program.

5. Training Methodology

• Facilitator-led sessions
• Real-world case studies
• Interactive group work and brainstorming
• Data interpretation simulations
• Strategy design labs

6. Tasks

• Conduct a strategic data scan for a business unit
• Develop a data-supported SWOT analysis
• Design a dashboard to track strategic KPIs
• Prepare a strategic initiative map
• Draft a data-driven business case